024 Stop Slamming and Jamming Your Email and Start Building Relationships That Create Customers for Life!
Lead Generation – The Art and Science of How To
Subject: Slamming and Naming Your Email
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Stop Slamming and Jamming Your Email and Start Building Relationships That Create Customers for Life!
The power of email is in a good list and the real power of a great list od People who want to talk with you.
I know there are many out there who say it doesn’t matter
But I can tell you when you upgrade your list, you upgrade your results.
Today I get ½ my business from the email I do.
When you get the door open, don’t push your trash through it.
Tell People who you are.
Use a business email – lets people know who you work with.
Let’s talk about what would work.
1/ This person met me somewhere.
Why didn’t they just reference that meeting and tell me something they learned about me?
Chances are I would at least have sent back an email.
Do you think it’s possible that they never met me? Could they be making up a story?
2/ This person knows I am in business and that like all businesspeople, generating leads is important to me.
So why didn’t this person say something that would get me interested in learning more?
This is why I teach that you have to educate people before you can ask for something.
Give, give, and give some more.
Then you can ask for something.
Never forget this simple process – you have to educate your potential customer first.
Give them something they can use today.
Something that will help them.
Something that will help them remember you helped them.
3/ This person missed out on creating a relationship.
I am one of those people who are always trying to help others.
If you send me an email and ask a question or request a phone conversation, I will get back to you.
Just yesterday I got an email from a LinkedIn connection asking for a call. We are both in similar businesses and he wanted to talk.
I sent him back my calendar program, and he scheduled a meeting.
Spamming, jamming and pushing might work a little bit, but relationships work a great deal more.
So, when you get the door opened, don’t push your trash through it. Instead, start to build a relationship that will help you both gain greater success.
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