This was brought to light recently when I continued to receive mail from a company I had worked with in the past. They were, as I discussed last session, relentless in their pursuit of getting me back as a client.
But the question is – where were they when I was a customer?
Why hadn’t they used that same relentlessness that they were using right now to get me back?
Why, when I was a customer, couldn’t I get hold of anyone?
Why did it take forever to get an answer?
Why was there always a reason they couldn’t do it?
Why did I never hear from them except when the bill was due?
Why did I never see them?
I moved my business to another vendor and now the old vendor is spending so much money trying to get me back – when, if they had done their job, I would still be with them.
Take a look at your customers as we begin this new year and ask yourself these 5 questions:
Get much more detail on these five – watch or listen as The Coach walks you through them.
Facebook live: Click here:
Podcast: Click here.
1/ Am I treating my customers like I really want their business?
Ask yourself and take a deep look. Make sure you are.
2/ Am I there when they don’t expect it?
Do I surprise them in a good way?
3/ Do I stay connected with them just to let them know I care?
Do they know that their business is important to me?
That they are important to me?
4/ Am I listening to them?
Am I hearing what they are saying?
Am I really interested?
5/ Do I pursue building my business with them?
Growing the amount of work I do with them?
Am I looking to see what I could do with them, that I am not doing?
If you treat your customer like they are still prospects, they might respect you more. Act like you are as excited about them as you were before they started doing business with you. In fact, you should be even more excited.
Take care of your customers and your business will grow tremendously.
You will be amazed.
Your business will grow.
Keeping a customer is so much easier than trying to get a new one to replace them.
Take these 5 questions and make them actions this month.
Make it happen for you.
Listen to Coach Manny as I discuss these points in more detail on either
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Sales Success Starts at the Top Click here
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